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Edition IV- Enrollment period open
The Fourth Edition of this short course is made in partnership between ELLE, and Mindway Liberal Studies.
Basic Program Information
This short course will provide you with the tools to work in the fascinating world of Influencer Marketing. You will learn what makes Influencer Marketing different from other types of marketing, how to make a strategy and a campaign, and how to lead a negotiation process.
Influencer Marketing has disrupted the way the industry communicates with the consumer. Nowadays, the most successful marketing campaigns include actions with influencers, however, this type of marketing has its own way of working.
This short course will delve into the details of making client proposals, setting up metrics, the legal aspects of influencer marketing, as well as what the current market looks like, where it will go next and the relationship between influencer and social media. This course is perfect if you want to get a well-rounded look at the industry and practical knowledge to become the influencer marketing go-to person for your favorite brands.
Modules:
- What is Influencer Marketing
- Strategy, Campaign Management & Reporting
- Outreach and Negotiation Process & Logistics
- Trends and Channels
To see the complete syllabus download our program brochure.
Duration
This short course has a duration of two months from April to June with a total of 20 hours in lectures and guest speaker addresses.
In our continuous evaluation students are graded based on theoretical tests at the end of each module, and completion of practical assignments.
Duration: 2 months
Obtained Certification
Upon completion of this program, students will receive a certificate issued by ELLE Education confirming that the student has completed all academic requirements of the course.
Our programs are designed to adapt to your schedule and your pace. You can work at the same time you complete one of the programs or more. Short courses have a duration of 2 months, in which you will see lectures and exclusive guest speaker addresses.
You may access the lectures and guest speaker addresses when it best fits your schedule within the established times for the closing of the module. All videos are available on the Online Campus and can be seen as many times as possible.
In order to be admitted into our short courses you must:
- Be over 18 years of age
- Provide a valid identification
- Fill out our online application
- Have a passion for fashion and lifestyle!
The course payment must be done by choosing one of the following options:
- Full payment of the fees upon registration.
- Payment in two installments. The first installment will be due at the moment of registration, and the second installment will be due two months after the first installment payment.
- Payment in three installments. The first installment will be due upon registration, the next two installments will be due on the next two consecutive months.
*Payment options include credit/debit card or bank transfer.
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