Edition II- Enrollment Period Open!

The Second Edition of this short course is made in partnership between Ana Couto Branding, ELLE, and Mindway Liberal Studies.

Basic Program Information

This short course is designed to provide you with the knowledge gathered in 25 years of experience with lifestyle branding by the successful Ana Couto Branding Agency. You will learn how to make a branding strategy, the processes behind creating a brand, how to create brand experiences, and how brands should communicate.

The Ana Couto Method has been delivering results for 25 years, this is why we have partnered up with this innovative firm to provide you with knowledge focused on real-life success.

This short course will delve into the evolution of branding, what a strong process looks like, how to identify and define brand personality, how to find the brand “purpose”, the creativity behind brands, how to shape experiences through branding, and how to shape the narrative of a brand.

Modules:

1. Strategy
2. Creation
3. Experience
4. Communication

To see the complete syllabus download our program brochure.

Duration

This short course has a duration of two months from October 26th to December 26th with a total of 16 hours in lectures and guest speaker addresses.

Methodology

Our programs are designed to adapt to your schedule and your pace. You can work at the same time you complete one of the programs or more. Short courses have a duration of 2 months, in which you will see: a total of 13 hours of lectures, and a total of 3 hours in Guest Speaker Addresses. 

You may access the lectures and guest speaker addresses when it best fits your schedule within the established times for the closing of the module. All videos are available on the Online Campus and can be seen as many times as possible.

In our continuous evaluation students are graded based on theoretical tests at the end of each module, and completion of practical assignments.

Duration: 2 months

Lectures: 13 hours

Guest Speaker Addresses: 3 hours

Obtained Certification

Upon completion of this program students will receive a certificate of completion issued by ELLE and Mindway Liberal Studies confirming that the student has completed all academic requirements of the course. 

Admissions

In order to be admitted into our short courses you must:

• Be over 18 years of age
• Provide a valid identification
• Fill out our online application
• Have a passion for fashion marketing and lifestyle!

Payment Plans

The course payment must be done by choosing one of the following options:

• Full payment of the fees upon registration
• Payment in two installments. The first installment will be due at the moment of registration, and the second installment will be due two months after the first installment payment.
• Payment in three installments. The first installment will be due upon registration, the remaining two installments will be due once per month in the next two consecutive months.

          *Payment options include credit/debit card or bank transfer