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Marketing and Communications for Fashion & Luxury Brands. Edition VII.

The sixth edition of this Specialist Training Diploma is made by ELLE Education x mindway in partnership with Camilo José Cela University.

Basic Program Information

The Specialist Training Diploma in Marketing and Communications for Fashion & Luxury Brands will teach you the frameworks to identify the needs of the sector and how to quickly adapt to them.

Throughout the 6 months duration of the program, you will gain a deep understanding of the digital environment and the practical application of digital strategies. You will also learn to develop your own marketing and communications plan attending to the necessities of a brand and all of the actions it can entail. Skills gained during the program include learning how to organize a fashion event, how to manage specialized press, and to identify the different types of consumers as well as how to cater to them. You will learn all you need to know about the fashion and luxury industries by analyzing its characteristics, trends, and its specific features.

Modules:

  1. History of Fashion
  2. The Consumer
  3. Marketing in Fashion and Luxury Companies
  4. Communications
  5. Public Relations and Specialized Press

To see the complete syllabus download our program brochure. 

Duration

This Specialist Training Diploma has a duration of six months and 30 ECTS credits. In our continuous evaluation students are graded based on theoretical tests at the end of each module, and the completion of practical assignments.

Obtained Certification

Upon passing all the academic requirements of the Specialist Training Diploma in Marketing and Communications for Fashion & Luxury Brands, students will receive a Specialization Diploma, in the case of not having passed a university degree they will obtain a certificate of higher university course issued by Camilo José Cela University.

Camilo José Cela University was born in 2000 as part of the SEK Educational Institution and its mission is to serve society by training professionals for the future and preparing them for new challenges. Focused on innovation and constant evolution in accordance with business and social reality, the UCJC is characterized by applying the highest levels of rigor and excellence.
Its strategic axes are entrepreneurship, technology and digitization, social commitment and well-being.

Modality

100% Online

  1. Study at your own pace, wherever, whenever you want.
  2. Lectures given by professionals of the sector.
  3. Materials on the Online Campus.
  4. Online content videos: you can watch all your lectures as many times as you want.
  5. Networking through the online platform.
  6. Evaluation: tests and practical assignments.

Online+

In addition to all of your materials and online lectures, you can choose the Online + option, where you will attend 3 days of on-site classes and ELLE Experiences in Madrid for 600€ more, with a schedule from Monday to Wednesday. LIMITED SPOTS.

Our programs are designed to adapt to your schedule and your pace. You can work at the same time you complete one of the programs or more. Diploma courses have a duration of 6 months.

You may access the lectures and guest speaker addresses when it best fits your schedule within the established times for the closing of the module. All videos are available on the Online Campus and can be seen as many times as possible. 

Macarena Boucherie
Academic Tutor

Click here to view the faculty for this program.

In order to be admitted into our diploma courses you must:

    • Be over 18 years of age
    • Have a high school diploma or experience in the sector
    • Provide a valid identification
    • Fill out our online application
    • Provide us with your CV
    • Have a passion for fashion and lifestyle!

The course payment must be done by choosing one of the following options:

    • Full payment of the fees upon registration.*
    • Payment in two installments. The first installment will be due at the moment of registration, and the second installment will be due two months after the first installment payment.*
    • Payment in three installments. The first installment due at the moment of registration, and the next two installments due monthly afterwards. This payment option is only available through credit/debit card payment.
    • Payment in four installments. The first installment due at the moment of registration, and the next three installments due monthly afterwards. This payment option is only available through credit/debit card payment.
    • Financing: Finance your diploma course for up to 6 months (10 euros handling fee per month). This payment option is only available through credit/debit card payment.

    *Payment options include credit/debit card or bank transfer.

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